In mid-July the Indonesian Creative Economy Body (BEKRAF) organized its “Pitching Competition and Conference on Food Startup Indonesia” in Surabaya, East Java. BMC participated as part of the curator and mentorship team which included prominent food companies, investors, related government officials in creative economy, etc. BEKRAF aimed to maximize the potential of the culinary industry in Indonesia’s creative economy development. They pre-selected 150 food startup companies from all over the country to join this event before selecting the 30 best startups. These winners received business partners as well as investors to develop their businesses.